An AI sales agent that knows your catalog and closes the sale
It answers shopper questions, recommends real products, and adds them to the cart, on your storefront, WhatsApp, and Instagram. Grounded on your catalog, handed to your team when it matters, measured to the last order.
Most storefront chat is either a scripted bot that cannot answer a real question or a generic AI that confidently invents products and prices you do not sell. Neither closes a sale, and the second one erodes trust the moment a shopper checks.
Mercemur ships an AI sales agent grounded on your live catalog. It only recommends products that exist, only quotes prices it can confirm, and shows them as cards a shopper can add to the cart in one tap. It runs on your storefront and in WhatsApp and Instagram from the same brain, hands off to a human when a conversation needs one, and reports a real conversion funnel so you can see what it earned.
You get a salesperson on every channel, not a chatbot that frustrates the customer you worked to acquire.
One agent, every channel
The same agent, catalog, and conversation history power your storefront and your messaging channels. A shopper who starts on the website and follows up on WhatsApp keeps the same thread.
Storefront chat
A chat widget on every page of your store. Shoppers ask, the agent answers, recommends, and adds to cart without leaving the page.
The same agent replies to WhatsApp messages. Product questions, order help, and recommendations run in the channel your customers already use.
Instagram DMs
Turn Instagram direct messages into a sales channel. The agent picks up the conversation with the same catalog and history behind it.
Add to cart inside the chat
Recommendations arrive as product cards, each with an image, title, and price. The shopper acts without breaking the conversation.
- Product cards show the real image, title, and price from your catalog
- An Add button places a single-variant product straight into the cart
- Products with variants route to the product page so the shopper picks size or colour, never a guess
- The cart total and the value the agent added update as the shopper shops
- Everything runs on the same cart and pricing path as the rest of your store, so promotions and stock rules still apply
Grounded on your catalog, not on guesses
The agent searches your indexed catalog on every question and answers from what it finds. It cannot recommend a product you do not sell or quote a price it cannot confirm, and the safety rules hold no matter what persona you set.
Always current
Add or edit a product and it flows into the search index the agent queries. No manual retraining, no stale answers about a product you discontinued.
Isolated per store
Every catalog lookup is scoped to your store with a mandatory tenant filter. The agent can never surface or leak another merchant's products.
A shared inbox with human handoff
Every conversation, on every channel, lands in one inbox. Your team reads the full thread, takes over when a shopper needs a person, and releases it back to the agent when done.
A persona tuned to your industry
Start from a vertical template for a voice that already fits your store, then edit the name, greeting, and persona. The template prefills everything, so you are customizing, not starting from a blank box.
Stella
Fashion & Apparel
A stylist voice that asks about size and occasion, then suggests complete looks.
Bella
Beauty & Personal Care
A beauty advisor that matches products to skin type and concern, and explains routines.
Remy
Home & Furniture
An interiors guide that sizes pieces to the room and coordinates a look.
Max
Electronics & Gadgets
A plain-spoken tech advisor that matches specs to how the shopper will use it.
Sage
Health & Wellness
A supportive wellness voice with strict guardrails against medical claims.
Vera
EV & Automotive
A fitment-first assistant that confirms the vehicle before recommending parts.
Measured to the last order
The dashboard shows a real conversion funnel, not a message counter. See where shoppers drop, what they add, and how much revenue the agent earned.
Opened
Conversation
Product shown
Interaction
Added to cart
- Conversion funnel from opened to conversation to product shown to add-to-cart
- Conversations over time and your most-added products
- A breakdown of where on the store shoppers start a conversation
- Revenue attributed to agent-assisted orders and the value of carts it touched
How it comes together
Turn the agent on in settings and pick a vertical persona template
Your catalog indexes automatically, so the agent knows your real products, prices, and stock
The widget goes live on your storefront; connect WhatsApp and Instagram when you want them
A shopper opens the chat and asks a question in their own language
The agent searches your catalog and answers, then shows product cards with an Add button
The shopper adds a product to the cart or is routed to the page to pick a variant
Anything the agent cannot resolve is handed to your team in the unified inbox
The dashboard shows the funnel, popular products, and revenue attributed to the agent
Use cases
Fashion boutique
The agent asks the occasion and size, shows three coordinated looks as cards, and adds a single-variant accessory straight to the cart while routing a multi-size dress to its product page.
Electronics store
A shopper describes what they need a laptop for. The agent compares two models in plain language, recommends the right tier, and suggests a compatible accessory.
Beauty brand on Instagram
A DM asking for a serum recommendation becomes a guided routine. The whole thread and the resulting order show up in the shared inbox.
Busy support team
The agent handles the repetitive product and order questions. When a shopper needs a human, the team takes over the thread and hands it back when resolved.
Frequently asked questions
Quick reference
AI sales agent grounded on your live catalog. Storefront widget plus WhatsApp and Instagram from one brain. In-chat product cards with add-to-cart, single-variant only so it never guesses. Shared inbox with human handoff. Six vertical persona templates you can edit. Conversion funnel, popular products, and revenue attribution. Catalog isolated per store with a mandatory tenant filter. Available on paid plans; free stores reply manually through the same inbox.
Put an AI sales agent on every channel.
Start fast, compare plans, or talk through the details with us.