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From your first sale to global expansion. One unified platform for retail, wholesale, and everything in between.

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Integrations that work on day one

The integrations a real ecommerce business needs, already wired in. No marketplace of half-finished plugins.

Most ecommerce platforms brag about their app store. The reality is: an app store is a tax on merchants. You pay for the platform, then you pay for the apps that fix what the platform should have done in the first place. Each app costs money, breaks compatibility on updates, and adds a new vendor relationship to maintain. By month six, your monthly software bill is double what you signed up for.

Mercemur takes the opposite approach. The integrations a serious ecommerce business actually needs are built into the platform. Payments, shipping, email, and analytics all work on day one with no extra subscription. Each integration is maintained as a real provider, not a third-party app that can break when Stripe updates their API. Custom integrations work through the developer API when off-the-shelf is not enough.

You install Mercemur. You connect the providers you use. You ship.

Payments

Three real payment integrations, each maintained as part of the platform:

Stripe

International cards (Visa, Mastercard, AMEX, Discover, JCB, UnionPay)
Apple Pay and Google Pay
Refunds (full and partial) with reconciliation
Dispute notifications
Subscription billing for digital products
Connected-account architecture (payouts go to your Stripe account)
Standard published Stripe rates apply

Razorpay

UPI (PhonePe, Google Pay, Paytm, BHIM, every UPI app)
Cards (Visa, Mastercard, AMEX, RuPay)
Net banking (every major Indian bank)
RuPay credit and debit cards
Refund handling
Webhook handling for refund.processed and other lifecycle events
Settlement directly to your Razorpay account
Standard published Razorpay rates apply

Dodo Payments

Cross-border merchant-of-record
Tax compliance (VAT, sales tax, and local equivalents) handled by Dodo on your behalf
Useful for selling digital products globally without registering for local tax in every country
Per-merchant API key model
Dodo's published rates apply

Manual payments

Cash on delivery
Wire transfer
Cheque
Trade credit (net 30, net 60)
Offline reconciliation
Same order timeline as processor-based payments

Shipping

ShipRocket (India)

Single integration, full Indian courier network access
Rate comparison at order time
Auto-generated AWB numbers and labels
Pickup scheduling
COD support
Reverse pickup for returns
Real-time tracking updates

ShipEngine (international)

Global carrier aggregator
USPS, FedEx, UPS, DHL, Royal Mail, Canada Post, Australia Post, and many regional carriers
Compliant international labels with customs declarations
HS code support
Rate quotes across multiple carriers per shipment
Tracking number generation

Manual fulfillment

In-store pickup
Local delivery
Drop-shipping
White-glove delivery
Freight and palletized shipping
Auto-generated packing slips

Email

Resend

Transactional email (order placed, shipped, refund, password reset)
Marketing campaigns with audience targeting
Per-merchant sender domain (your deliverability is your own)
DKIM and SPF setup guidance built into the admin
Open and click tracking
Bounce and complaint tracking
Real-time delivery events
High deliverability infrastructure

Analytics

Google Analytics 4

Full ecommerce event tracking (view_item, add_to_cart, begin_checkout, purchase, and more)
Consent mode integration so customer cookie choices are honored
Standard page view and engagement events
No configuration overhead, the integration handles event mapping correctly

Meta Pixel

ViewContent, AddToCart, InitiateCheckout, Purchase events
Search and AddToWishlist events
Fires automatically based on storefront actions
Attribution for Facebook and Instagram ad campaigns

Storage

Digital product file delivery uses secure cloud storage with short-lived signed links. Files do not leave the platform's controlled storage perimeter except through signed delivery to the customer who paid for them.

Why pluggable

Every category (payment, shipping, email) is built around pluggable integrations. If a merchant on Enterprise needs:

A different payment provider in a region the built-in three do not cover well
A custom shipping carrier (3PL, warehouse partner, freight broker)
A different email infrastructure for a niche use case
Custom analytics for an internal dashboard

The platform supports adding integrations through the developer API. The default integrations cover most merchants. Anyone with a specific need builds against the same public API, on their own infrastructure and their own schedule.

How to connect

Each integration has its own admin connection flow:

1

Stripe. OAuth flow. Click "Connect with Stripe", authorize, you are done.

2

Razorpay. API key flow. Generate API keys in your Razorpay dashboard, paste into the admin.

3

Dodo. API key flow. Generate API keys in your Dodo dashboard, paste into the admin.

4

ShipRocket. Account credentials flow. Enter your ShipRocket login, the integration handles the rest.

5

ShipEngine. API key flow. Paste your ShipEngine key into the admin.

6

Resend. Domain setup flow. Add your sender domain, follow the DKIM and SPF setup guide, verify.

7

GA4. Measurement ID flow. Paste your GA4 measurement ID into the storefront settings.

8

Meta Pixel. Pixel ID flow. Paste your Meta Pixel ID into the storefront settings.

Each connection is per-merchant. Multi-tenant isolation means your credentials are your own, not shared with other merchants on the platform.

How integrations work together

A complete order flow touches multiple integrations:

1

Customer visits the storefront : GA4 and Meta Pixel fire page view

2

Customer adds to cart : Meta Pixel fires AddToCart

3

Customer checks out : Meta Pixel fires InitiateCheckout, GA4 fires begin_checkout

4

Customer pays through Razorpay (India) or Stripe (international)

5

Payment captures : the full amount lands in your own processor account, with no Mercemur cut

6

Order completes : GA4 fires purchase, Meta Pixel fires Purchase

7

Resend sends order confirmation under your sender domain

8

ShipRocket (or ShipEngine) gets a shipment request

9

Carrier label generates, tracking number assigned

10

Resend sends shipped notification with tracking link

All of it happens automatically. No glue code, no manual reconciliation.

Use cases

India DTC brand

Razorpay for payments, ShipRocket for shipping, Resend for email, GA4 and Meta Pixel for analytics. One platform handles the full operation.

International software vendor

Stripe for payments (subscription billing for SaaS), Dodo for cross-border tax compliance on certain regions, Resend for transactional and marketing email, GA4 and Meta Pixel for traffic and conversion attribution.

Multi-region brand

Razorpay for India region, Stripe for US and EU regions, Dodo for the rest of the world. ShipRocket for India shipments, ShipEngine for international. Resend for email under a multi-region sender domain setup.

Subscription box business

Stripe Connect subscriptions for recurring billing. ShipEngine (or ShipRocket if in India) for monthly box shipments. Resend for transactional and pre-shipment emails. GA4 and Meta Pixel for acquisition.

Multi-brand operator

Each brand has its own Stripe, Razorpay, ShipRocket, Resend, and GA4 accounts. The platform routes each brand's traffic and transactions to the brand's own provider connections.

Agency

Each client store connects its own provider accounts. The agency operator has admin access without needing access to the client's actual Stripe or Resend credentials.

What's not in the box (but is on the roadmap)

These are roadmap items, not promises. Roadmap depends on merchant demand.

Additional payment providers for specific regional markets

Additional shipping aggregators for non-India, non-US-international markets

SMS and push notification channels

Marketplace integrations (eBay, Amazon, Etsy)

Social commerce (Instagram Shopping, TikTok Shop)

ERP integrations

Accounting integrations (QuickBooks, Xero)

Custom integrations through the developer API

If the built-in integrations do not cover your need:

The platform exposes a developer API for custom integrations
Custom payment providers, custom shipping carriers, custom email providers, custom analytics, all possible
Provider SDK simplifies the integration work
Available on Enterprise plans

Common custom integrations

Warehouse management systems (WMS)
Enterprise resource planning (ERP)
Customer relationship management (CRM)
Marketing automation (HubSpot, Marketo)
Loyalty programs
Tax engines (TaxJar, Avalara)
Custom payment gateways for specific regional markets

Frequently asked questions

Yes. Every category (payment, shipping, email, analytics) is built around pluggable integrations. Custom integrations are available through the developer API on Enterprise plans.

Yes. You pay the underlying provider (Stripe, Razorpay, ShipRocket, Resend, and so on) at their own rates. Mercemur does not charge extra for the integration itself.

Yes. The Stripe integration connects to your existing Stripe account through OAuth.

Yes. Connect with your ShipRocket login.

Yes. Add or remove providers any time. The order timeline references the provider used at order time.

Yes. Stripe for international, Razorpay for India, Dodo for cross-border merchant-of-record. The checkout shows the right provider based on the customer's region.

On Enterprise plans, custom email providers are available through the developer API.

Custom carriers integrate through the developer API on Enterprise plans. Manual fulfillment is always available as a fallback.

API requests are a metered dimension on Growth and Enterprise plans. Free includes an API request allowance.

Yes. Mercemur emits webhooks for major events (order placed, payment captured, fulfillment shipped, entitlement granted, and more). Webhook outbox is SSRF-hardened and signed.

Yes through the developer API. Custom integrations are available on Enterprise.

Yes through the developer API on Enterprise plans. The built-in tax module handles most cases without an external engine.

Yes through the developer API.

Encrypted at rest. Per-merchant isolation. The platform never logs credentials in plaintext.

Each integration is independent. A Razorpay outage does not affect Stripe orders. A ShipRocket API issue does not block ShipEngine shipments.

Yes. Stripe, Razorpay, ShipRocket, and ShipEngine all support test mode. Configure test credentials in the admin to run end-to-end tests.

Yes. Built-in integrations are maintained by Mercemur. Updates roll out without requiring merchant action.

Best practices for managing integrations

Connect integrations before you need them. Stripe, Razorpay, ShipRocket, ShipEngine, Resend, GA4, Meta Pixel. All of them are free to connect. Have them ready before launch day, not the morning of.
Use test mode for every payment provider during setup. Run end-to-end test orders before flipping to live. Catch the credential typos and configuration mistakes that production traffic reveals at the worst time.
Set up DKIM and SPF for your sender domain on day one. Email deliverability builds slowly. Start the reputation clock as early as possible.
Document your integration credentials in a secure password manager. Stripe keys, Razorpay keys, ShipRocket login, ShipEngine API key, Resend domain config, GA4 measurement ID, Meta Pixel ID. Centralize them somewhere safe.
Monitor each integration independently. Each integration has its own admin connection status. Check periodically that all of them are still healthy. A silent integration failure is worse than a noisy one.

What to connect in what order

A clean launch sequence keeps the setup practical: collect money first, fulfill second, then layer in communication and attribution.

1

Day 1

Payments first

Day 1

Payments first

Launch sequence

Stripe and Razorpay. You cannot sell without payments. Connect these first.

Recommended order
2

Day 2

Shipping next

Day 2

Shipping next

Launch sequence

ShipRocket and ShipEngine. You cannot ship without carriers. Connect after payments.

Recommended order
3

Day 3

Email setup

Day 3

Email setup

Launch sequence

Resend. You cannot do transactional or marketing email without it. Connect domain, configure DKIM and SPF, verify, start sending.

Recommended order
4

Day 4

Analytics on

Day 4

Analytics on

Launch sequence

GA4 and Meta Pixel. Optional but recommended on day one. Pixels start building data the moment you turn them on.

Recommended order
5

Day 5

Cross-border ready

Day 5

Cross-border ready

Launch sequence

Dodo Payments (if you sell digital cross-border). Cross-border merchant-of-record handling. Useful for international digital sales without local tax registration.

Recommended order

Related

Platform→

The multi-tenant engine underneath every store.

Payments→

Stripe, Razorpay, and Dodo on your own accounts.

Shipping→

Rates, zones, labels, and fulfillment.

See every integration in detail

See every integration in detail.

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